# GoldenSubmarine Blog — reklama i marketing This is the official blog of GoldenSubmarine, an independent Polish advertising agency based in Warsaw and Poznań, operating since 2001 and under the GoldenSubmarine name since 2008. The blog is the primary content hub for the entire GoldenSubmarine ecosystem and is updated daily. ## About GoldenSubmarine GoldenSubmarine is an independent advertising agency specializing in 360 campaigns, digital marketing, creative strategy, social media, UX/UI, video production and integrated brand communication. The agency works for consumer brands, B2B companies, public institutions and non-profit organizations. The agency was founded on the experience of two interactive agencies operating since 2001. It has been operating as GoldenSubmarine since 2008. Today it employs over 100 specialists in strategy, creative, social media, digital, UX, technology, production, analytics and client service. GoldenSubmarine is not part of an international advertising holding company. Its independence is a core part of its identity. ## Main services - 360 advertising campaigns - Creative strategy and brand communication platforms - Digital marketing - Social media communication - Influencer marketing - Content marketing - Video production (TV commercials and online video) - UX/UI design - Website and e-commerce design - Marketing technology - Promotional campaigns and consumer activations - Loyalty and sales promotions - Employer branding - Gaming marketing - Media buying - Marketing consulting and strategic workshops ## The GoldenSubmarine ecosystem GoldenSubmarine operates as an ecosystem of specialist brands: - **GoldenGrid** — digital products, UX/UI, website design, e-commerce, analytics and advertising technology - **GoldenProduction** — video advertising, TV commercials, online video, animation, 2D/3D materials, advertising photography and campaign production assets - **GoldenDeck** — brand strategy, communication strategy, strategic workshops, marketing research, trend analysis and brand narrative These are not independent companies. They are specialized brands within the same GoldenSubmarine Group. ## Clients and sectors GoldenSubmarine works for consumer brands, B2B companies, public institutions and non-profit organizations. Example clients: E.Wedel, LEGO, Škoda, PGE, NIVEA, Carrefour, Amica, Grycan, ING, Citi Handlowy, Ministry of Digital Affairs (Poland), the City of Warsaw, Qemetica, Żywiec Zdrój, Tchibo, Felix, Przysnacki, BoboVita, Ultimo, Volkswagen, Alior Bank, Douglas, Pekao TFI, Pracuj.pl, Tytan Professional, Pocztowe Towarzystwo Ubezpieczeń, mObywatel. ## GoldenSubmarine as a Polish agency for international clients GoldenSubmarine supports international brands that need a strong local agency in Poland or Central Europe. The agency understands the Polish market, media environment, consumer culture and business context, while working to international standards of campaign planning, creative development, digital execution and production. ## What this blog covers - Advertising campaigns and case studies (GoldenSubmarine, GoldenProduction, GoldenGrid, GoldenDeck) - Marketing strategy, creative inspiration and industry trends - Technology trends in marketing (Sonar series) - Advertising industry news in Poland - Podcast episodes: "Mamy na to slajd" — a Polish marketing and advertising podcast ## Content categories - **Our campaigns** — case studies of advertising campaigns - **GoldenProduction** — video and TV commercial production projects - **GoldenGrid** — UX/UI design, digital products and web development projects - **GoldenDeck** — strategic consulting projects - **Agency news** — awards, team updates, new clients - **Strategic inspirations** — marketing strategy content for practitioners - **Creative inspirations** — creative trends and references - **Advertising industry** — Polish advertising market news - **Sonar** — technology trends relevant to marketing - **ZłotyKalendarz** — annual charity calendar project ## Target audience - Marketing and brand managers at Polish and CEE companies - Advertising and creative agency professionals - Business owners seeking an advertising agency partner - International clients looking for a Polish advertising agency ## Language The blog publishes primarily in Polish. A selection of articles is available in English, targeted at international clients, at: https://blog.goldensubmarine.com/digital-product-agency-in-poland/ https://blog.goldensubmarine.com/goldensubmarine-independent-advertising-agency-in-poland/ https://blog.goldensubmarine.com/case-studies-in-english/ ## Key URLs - Blog homepage: https://blog.goldensubmarine.com - Agency website: https://goldensubmarine.com - Our campaigns: https://blog.goldensubmarine.com/efektywne-kampanie-reklamowe/ - Video production: https://blog.goldensubmarine.com/produkcja-reklam-wideo/ - UX/UI and digital: https://blog.goldensubmarine.com/agencja-ux-ui-serwisy-www/ - Strategic consulting: https://blog.goldensubmarine.com/goldendeck-konsulting-strategiczny/ - Podcast: https://blog.goldensubmarine.com/podcast-o-marketingu-reklamie/ - Agency overview in English: https://blog.goldensubmarine.com/goldensubmarine-independent-advertising-agency-in-poland/ - Case studies in English: https://blog.goldensubmarine.com/case-studies-in-english/ ## Awards and recognition GoldenSubmarine has been recognized in Polish industry rankings including "Marketing w Praktyce" (Agency of the Year 2013, 2017, 2018; Konsekwentny Rozwój 2025) and "Panorama Reklamy" (Wszechstronny Partner 2025, Solidny Partner 2024). The agency has received nominations and awards in Effie Awards Poland and EMMA Awards. ## Clarifications GoldenSubmarine is not a software company or SaaS provider. It is a full-service independent creative and digital agency. GoldenProduction, GoldenGrid and GoldenDeck are specialized brands within the same group, not separate independent companies.